A Day at Brunner

By: Hannah Belt

Our PRSSA chapter recently had the opportunity to tour BrunnerWorks agency in Pittsburgh, PA. This was my first time ever visiting an agency, and it was so much better than I expected.

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Guide to Campaign Planning

By: Skyler Fleisher 

There are a few different ways to go about planning a campaign.  In Dr. Colistra's STCM 215 class in the Reed College of Media, she teaches her students to reference an acronym like ROPE, ROSIE, or RACE to have a successful campaign.

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Crisis Communication

By: Kelly O'Brien

Public Relations professionals have a lot of different types of responsibilities. When we think of a crisis that affects a large amount of people, often natural disasters come to mind. However, companies face their own smaller scale crises.  

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Veteran's Day with The Pride of West Virginia

By: Emily Rinehart (Feature Twirler for The Pride of West Virginia )

Every year, there's one special show on our list that sticks out from the rest. It's the show where we honor the brave men and women who have served proudly in the U.S. military, risking their lives in the hopes of a better tomorrow for us all. 

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Diversity Within Hispanic Cultures

My name is Alejandra Roman. I was born in the United States, but my parents immigrated from Colombia. Yes, the color of my skin is brown, but that does not give people the right to make assumptions about my culture.

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Transitioning into the Professional Media World

Today’s Alumni Update comes from Reed College of Media alum, Blaithe Tarley.

It feels like just yesterday I was walking across stage for the Reed College of Media Commencement Ceremony. I can still remember the moment. As I clutched my diploma and walked away from the many faculty members who shaped me as a professional, I couldn’t help but feel eager to take on the next big challenge.

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National Conference Tips

By: Payton Otterman

Attending PRSSA’s National Conference in Boston last year was an amazing opportunity to learn about  public relations  from industry professionals and to network with other students from different universities. Here are some tips to get you prepared for National Conference in Austin this year!

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